Friday, May 15, 2020
A Good Job Description Alone isnt Enough to Attract Top Talent CareerMetis.com
A Good Job Description Alone isnât Enough to Attract Top Talent A âhelp wantedâ sign in the window isnât going to cut it anymore. Job seekers have a multitude of options today, including numerous digital job boards. With so many ways to reach candidates, the marketplace can be overwhelming.Thatâs why, if you want to attract great talent, you must do more than simply write a good job description. Improve your companyâs overall hiring process by laying out clear steps.1) Hiring processevalevalToday, unemployment is the lowest itâs been in decades.According to the Bureau of Labor Statistics,unemployment has decreased from 10% to less than 4% in 2019. Korn Ferry predicts a deficit of more than 85 million workers worldwide by 2030. By keeping your hiring process streamlined and efficient, you stand the best chance of attracting the best candidates.Posting on job boards across the internet is a great way to reach potential applicants. A typical job posting receives 118 applications on average, according to FlexJobs.You can also increase awa reness for positions your company has available through social media. Building buzz around your company goes a long way toward reaching the people who will be a good fit.2) DescriptionWrite your job descriptions like advertising copy. Give applicants a sense of the companyâs mission and culture.The best job descriptions include performance measures and clear expectations for the position. Glassdoorfound thatthe top two things candidates look for in job descriptions are salary Interact and engage with candidates to provide a great experience. One way to do this is by using text messaging. Flowroute, Inc.found that people read 82% of their text messages within five minutes.This is a highly effective way to reach passive candidates who are currently employed.4) ExperienceProactively investing time in your hiring process makes the overall experience more enjoyable and straightforward for everyone involved, including managers and applicants.A positive candidate experience is the key to a great hiring process and securing the right person for the position. Top qualified candidates expect a smooth application process.If the hiring process goes on for too long, 57% of job seekers will lose interest in the position. Some candidates will already be in various stages of the application process at other companies. Most of the time, qualified applicants are currently working and have little time for interviews or job searching. Be flexible with your availability and give your top candidates options. You may find that the best people for the position often have busier schedules.eval5) RecruitersevalWhat makes a recruiter stand out is personalization. Experienced job seekers easily recognize a copied-and-pasted recruiting statement. Recruiters should tailor messages and job descriptions to specific people. By thoroughly researching the requirements of a position, recruiters can create job descriptions that fit an organizationâs needs and connect candidates with positions that are right for them.Building relationships with candidates will positively affect the application experience. According to Officevibe, candidates are twice as likely to respond to cold emails if theyâve interacted with the brand before.6) Applicant Tracking SystemsAn applicant tracking system Donât underestimate your companyâs career webpage. Almost 80% percent of candidates use company career sites as their primary way to look for jobs, according to Zety. A clean page layout will attract candidates and makes the application process easier to understand.Sorting jobs by keyword and department allows candidates to easily find what theyâre looking for and to monitor your site for open positions in the future. Add social media links so candidates can explore your company on different platforms and include an FAQ page.10) ExpectationsItâs important to include key performance indicators Job descriptions provide details of the position, but recruiters must be clear about the time, location and who the interviewer is. Any surprises may cause candidates to feel uneasy and start thinking that your company isnât the right fit for them. You donât want to be part of a crazy interview story they share at parties. Be smart and considerate by reviewing candidatesâ resumes at least 24 hours before the interview. Once you have them in front of you, ask questions that create dialogue.At the end of the interview, let them know what the next steps in the hiring process look like and offer a time frame for when they can expect to hear back with an answer. Always create a list of the applicants interviewed to follow-up with!Applicants may put other opportunities on hold in anticipation of hearing back from you. Give them the courtesy of an update even if they did not get the job. Provide them feedback for improvement if they request it.12) EvaluationFind out where your candidates are coming from to maximize hiring efforts. Ask applicants how they found out about the position. Their responses will help you identify the best channels to post future job opportunities. Your job isnât over when a candidate accepts the position. Development and retention are equally as important as recruitment.Once youâve implemented these steps, the hiring process wonât be overwhelming. Evaluate your recruiting efforts with analytics, such as views, applicants, responses, and time. An ATS provides these analytics in real-time to improve your hiring process and find the best candidates for your company. Todayâs job market is competitive. Candidates have more ways than ever to search for jobs. Companies must invest time and resources in developing an effective hiring process in order to attract and retain top talent.
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